DRIVE SUCCESS WITH CUSTOMIZABLE TRAINING PACKAGES

No matter the challenge you're facing, we've got a car wash specific solution for you.

GET STARTED TODAY!

BUILD THE PERFECT CAR WASH TRAINING EXPERIENCE

Building on years of success training thousands of car wash managers, LEAD is evolving to new heights in 2025 with an exciting new partnership with LMS-leader Learner Mobile. Together, we'll offer the ultimate training solution for the car wash industry that is simple, scalable, engaging, and affordable.

 

6700+

LEARNERS

350+

LOCATIONS

97%

SATISFACTION RATING

Happys-ICA-LEAD-Mockup_All_Devices

 

ALL ACCESS

Get started for less than $17 per user per month.

Enjoy unlimited access to LEAD's full catalog of courses for your entire team, to make sure you get the most comprehensive and effective training in the car wash industry.

✓ Complete content catalog  

✓ Unlimited Use

✓ Full tracking and reporting

✓ Customize to fit your unique needs

✓ Add content, customize skill positions, and more

✓ View courses

Flexible Plans for All Business Sizes

LEAD's intuitive platform delivers engaging, self-paced training that's accessible on any device. Customize your team's learning journey to align with your business goals.

Plan 1: All-Access

Starting at less than $17 per user per month. Includes all 60 courses.

Plan 2: Growth Packages

Starting at less than $13 per user per month. Includes 30 courses.

Plan 3: Starter Packages

Starting at less than $9 per user per month. Includes 10 courses.

"ICA and LEAD sets the standard for how an industry association brings real solutions and resources that help propel our business forward. The simple and scalable solution for talent engagement and readiness is a game changer for our business!"

Michael Bennett

Director of Operations, Happy's Car Wash

LEAD-mobile-app

 

Training That Covers Your Needs

Icon Marketing Blue

Marketing & Sales

Icon Customer Service Yellow

Customer Service

Icon Performance Fuscia

Measuring Performance

Icon Leadership Orange

Leadership

Icon Onboarding Purple

Hiring & Onboarding

Icon Operations Pink

Finance & Operations

 

READY TO TAKE YOUR WASH TO A NEW LEVEL?

Whether you're a single-site operation or a national chain, LEAD offers the tools and training to drive success at every level.

GET STARTED TODAY!

Owners Love It Because 

Gradient-Line
 Increased retention reduces your turnover
Gradient-Line
 Enhanced employee engagement and performance
Gradient-Line
 Attract more top performers to your team

Managers Love It Because

Gradient-Line
User-friendly interface
Gradient-Line
Gain new knowledge and skills
Gradient-Line
Car wash specific content
Gradient-Line
Earn professional credentials for completion
Gradient-Line
Learn anywhere, anytime: can be accessed on any computer or mobile device
 

Join these leading car wash organizations that leverage the power of LEAD.

7 Flags Car Wash
Bennys Car Wash
Brown Bear Car Wash
Bubble Bath Car Wash
Classy Chassis
Great White Express
H2Go Express Car Wash
Hoffman Car Wash
Mammoth Holdings LLC
Mr Magic Car Wash
Mr Wash Car Wash
Richs Car Wash
ScrubaDub Car Wash
Sudzy Salmon Car Wash
Valet Car Wash
Wash Hounds
happys-car-wash

Take the Next Step

Interested in learning about how LEAD fits into your operation? But unsure where to start? Fill out this form and a member of our Learning & Development team will guide you through the next steps! 

lead-lm-bug-color-white-bg

Talk with LEAD

 

© 2025 International Carwash Association, Inc.
© 2025 International Carwash Association, Inc.